Brand SA’s Nicola Martin Appointed As Director Corporate Partnerships For Showcase SA
After a strong first month of operation, Showcase South Australia is thrilled to announce the appointment of Nicola Martin as Director Corporate Partnerships.
Showcase South Australia was established on July 1st after Brand SA ceased operations on June 30. It offers a new platform for the Brand South Australia community, and the wider SA Business community, to facilitate ongoing opportunities to connect, grow and prosper in South Australia.
Showcase SA offers memberships-based events, networking, training and development, industry briefings, exclusive experiences and more, through a multi-tiered membership program.
Showcase SA Co-Founder and Managing Director Steve Testar says “Bringing Nicola on board as an integral part of our team, forms a key part of our strategy going forward. Nicola’s years of experience with Brand SA will complement the broad skill set already offered by our team, and will also allow Brand SA members a more seamless transition across to Showcase SA.”
Nicola, will play a key role in building the new member base for Showcase SA, while working with existing members to ensure they are able to maximise their experience with the organisation. Nicola brings with her the vast experiences and successes created in her role at Brand South Australia, where she worked as the General Manager Corporate Partnerships for the past eight years.
Nicola’s extensive industry relationships (domestic and international) have been developed and retained through over 30 years’ diverse experience, and she is known for her refined skills in stakeholder relationship management (internal and external), firm ambassadorship and brand execution.
With her position officially commencing on August 12th, Nicola has already been exploring opportunities, and is excited to help drive Showcase SA forward.
Nicola says, “I’m looking forward to continuing build on the community I worked so closely with at Brand SA, now that I’ve joined the team at Showcase South Australia. I thrive on establishing genuine relationships and implementing new concepts to improve my clients’ experience by identifying new markets, proactively reaching out to decision makers, understanding needs, overcoming objections, creating and communicating value, and providing ongoing support along the journey.”
Showcase SA Co-Founder Kelly Noble, who also owns positive South Australian news website Glam Adelaide, says “Showcase South Australia are committed to supporting SA businesses to thrive and build on the many great opportunities that Brand South Australia built its foundations on, continuing to build a stronger State for all to grow and prosper. This is why bringing Nicola on board is so exciting for us.
“We’re bringing across the best parts of Brand SA to Showcase South Australia, and then adapting the model to bring new ideas, opportunities, members and audiences to our community. We’re adding new levels of technology to bring more benefits to regional businesses, while we’ve also got the Glam Adelaide community at our fingertips, to help drive more positive news stories about our business members to a broader audience. We’ve been promoting South Australia business news since 2007, and this year alone, Glam Adelaide has had nearly 3 million visits on our website, with millions more on our social media channels. Now we can team the two businesses together to ensure our South Australian businesses members can grow their business in their home state.”
Nicola joins Julian Modra at Showcase South Australia, who was also previously part of the Brand SA team. Julian is consulting to Showcase SA in the role of Events Manager, to help establish the upcoming calendar of networking events, CEO luncheons, premium member experiences, industry events and more.